Content Developer
Blue Whale Web, Schaumburg, IL
August 2011 – Present
Relationship management is a key function of my role as the content developer for Petri. Since I got involved with the site I have hired a team of writers and increased our posting frequency for the Petri’s 2 million unique monthly visitors.
- Experience developing content for websites with 2 million unique monthly visitors
- Developed key relationships with speakers, authors, bloggers, instructors, user groups, and organizations, including Microsoft and Windows IT Pro Magazine
Web Manager | Marketing Project Manager
TrainSignal, Inc., Schaumburg, IL
July 2007 – Present
As the company’s web manager I have been focused on content development, product marketing and search engine optimization. I have published over 1,300 articles and videos, while increasing web traffic by more than 100% each year. I have led several website launch and redesign projects and have conducted over 60 video interviews with IT experts and speakers at technology conferences including TechEd, VMworld, Cisco Live and WinConnections.
- Increased website traffic by more than 100% each year for 4 years
- Developed, optimized and published over 1,300 articles and videos
- Hired and managed a team of technical writers and content creators
- Established processes for creating video content, webinars and web publishing
- Conducted over 80 video interviews with IT experts, authors and speakers at tech conferences including TechEd, VMworld, Cisco Live and WinConnections
As a marketing project manager I have been able to utilize innovative online marketing techniques to manage product launch projects utilizing social media, email marketing, word of mouth marketing, content downloads, videos, infographics, contests and surveys.
- Led several website launch, redesign, server migration and SEO projects
- Created and emailed dozens of newsletters to 60,000+ subscribers
- Experience writing copy for product pages, landing pages, and emails
- Utilized innovative marketing techniques to manage product launch projects including social media, word of mouth, and viral marketing
- Managed promotional campaigns to increase retention and engagement involving content downloads, videos, webinars, infographics, contests, surveys
Administrative Assistant
Concordia University, River Forest, IL
July 2005 – July 2007
Besides my administrative duties in the School of Education, I got a chance to develop, implement and manage a web portal for students and faculty.
- Developed, implemented and managed a web portal for students and faculty
- Organized seminars and meetings for the School of Education
Administrative Assistant
McCarran International Airport, Las Vegas, NV
June 2004 – July 2005
My main duties as Administrative Assistant included managing databases, payroll, billing, bookkeeping and employee scheduling.
- Managed databases, payroll, billing, bookkeeping and employee scheduling
- Hired approximately 15 – 20 new employees per quarter
Research Assistant
Southern Illinois University, Carbondale, IL
August 2002 – May 2004
As a Research Assistant I drafted project proposals and presentations, collected data, performed statistical analysis and research in the Behavioral Lab, under Prof. Eric A. Jacobs, Ph.D., and the Neuropsychological Lab, under Prof. Doug Smith, Ph.D.
- Drafted project proposals and presentations, conducted research, collected data and performed statistical analysis in the Behavioral and Neurophyshological Labs
Social Services Intern
Southern Illinois Regional Social Services, Carbondale, IL
January 2001 – December 2002
As a paraprofessional counselor, I provided emergency counseling to local residents and community outreach.
- Provided community outreach and emergency counseling to local residents